Kansas City · Profit Acceleration
Your business is leaking
profit right now.We’ll find it, before you pay us a dime.
Most service-based businesses have $50,000–$300,000 in hidden profit sitting in plain sight. Not from new leads. Not from more ad spend. From what you’re already doing, priced wrong, positioned wrong, or followed up on too late.
5 minutes · No obligation · Instant insight
Founder
Kristen Lawson, MBA
The Quiet Diagnosis
Here’s the truth most business owners never hear: the revenue is coming in, but a significant portion is quietly walking out the back door. And the worst part? You can’t see it because you’re too busy running the business.
Sound familiar?
The problem isn’t that you need more leads. The problem is that your pricing, positioning, and follow-up systems are leaving tens of thousands of dollars on the table every single month.
How It Works
Most consultants hand you a 40-slide deck and wish you luck. We use a proprietary diagnostic process to pinpoint exactly where your business is leaking profit, then build a clear, numbered roadmap to recover it.
A deep audit of your pricing, positioning, operations, customer journey, and follow-up systems. A systematic identification of every place value is breaking down in your business.
We rank every opportunity by ROI. Not all leaks are equal, some are dripping, some are flooding. We prioritize the highest-impact fixes so you see results fast, not 12 months from now.
We align all six pillars of your business, Leadership, Finance, Operations, Marketing, Sales, and Growth, so gains stick. One fix in isolation rarely holds. We build it so it lasts.
A clear action plan, implementation support, and a partner who holds you accountable to the numbers. We track results in real time and adjust as needed.
Proof
Here’s what happens when you stop leaving money on the table.
The SituationStrong revenue, shrinking margins. Undifferentiated positioning meant competing on price. Services were underpriced by an average of 23%. No structured upsell path existed.
The Result$163,000+ in additional profit identified and implemented. Zero increase in ad spend. Improved client experience and retention as a byproduct.
The SituationPoor lead follow-up, inefficient operations, and low conversion from existing demand. Revenue was being lost at every stage of the customer journey.
The Result$50K–$300K in recovered revenue per engagement. Increased close rates. Better customer retention. All without adding a single new lead source.
I knew something was off with our numbers, but I couldn’t put my finger on it. Kristen found over six figures in profit opportunity in the first 30 days, and showed us exactly how to capture it without burning out our team.
Our Guarantee
Most advisors ask you to trust them with a big check and hope for results. That’s not how we work. Before you make any investment with Axim Growth, we’ll prove our value.
Take our 5-minute assessment and receive a personalized report showing where your biggest profit leaks are, and what to do about them. No sales pitch. No obligation.
What you’ll get:
A deep-dive working session where we map out exactly where your profit leaks are and build a step-by-step roadmap to recover them. You'll leave with a concrete action plan, not a slide deck.
What you’ll get:
About
Profit Strategist. Business Advisor. The person who finds what your P&L isn’t telling you.
Kristen Lawson spent 15 years inside some of the most demanding sales, operations, and customer success environments in business, from General Motors and Grainger to SaaS growth companies like Wizehire and SpotOn, before she saw the same problem everywhere she went:
Businesses were generating revenue but hemorrhaging profit, and no one was connecting the dots.
So she built the system to do exactly that. Today, Kristen is the Founder of AXIM Growth Advisors, where she works with service-based businesses and SaaS-aligned companies to uncover and recover the hidden profit sitting inside their existing operations, without increasing ad spend, adding headcount, or working more hours.
She is the creator of
Kristen holds an MBA from Lindenwood University and a Bachelor’s in Marketing from Millikin University. She is based in Kansas City, MO, and advises clients across the United States.
Who It’s For
AXIM works with owners ready to stop guessing and start growing with certainty.
The Assessment
Ten questions. Five minutes. A personalized Profit Leak Report, reviewed personally by Kristen.
Take the Profit Leak Assessment→Free · No obligation · Results in 5 minutes
